Ended the anxiety to know what the new project of Arnold Schwarzenegger, now that he is no longer governor of California. The site of Entertainment Weekly announced that the actor, along with Stan Lee, one of the most acclaimed cartoonists in the world, is developing an animated TV series and a comic book in which he is the hero, called The Governator (this possibly will also be the name of the TV show and the comic, but nothing was said officially).
"When I disputed the election for governor in 2003, and began to hear people talking about 'the Governator', I thought the word cool," Schwarzenegger said about the mixing of English words "governor" (governor, in Portuguese) and "terminator" (a term that, in the original, calls the film The Terminator and gives name to the character played by him in the production). "The word Governator combined two worlds: the world of politics and the world of cinema. And now it includes everything. Board governor, the Terminator, the world of bodybuilding, True Lies ... ".
Both projects should only come out next year, but some details have been revealed. "The Governator will be a great superhero, but he will also be Arnold Schwarzenegger," said Lee, explaining that this is a fictional character part. "We are using all elements of the personal life of Arnold, as his wife [Maria Shriver], his sons and the fact that he was governor. The difference lies in the fact that after he leaves the office of governor, Arnold decides to become someone who fights crime and develops a secret center for combating high-tech crime beneath his home in Brentwood. "
The Governator will also have a fleet of special cars, which are there to help him on his missions, "supertrajes" that make your life easier in the action scenes, and a whole team of helpers.
I found this fantastic action taken by the pub / brewery La Korrigane, located in Quebec, Canada.
Seeking to show the pleasure of taking a good of the local craft beer, the guys decided to meet in its establishment one hundred artists, professionals and students, on November 25, where in 1000 there came announcements completely drawn by hand.
The action worked in a very nice, where the company bought advertising space in the newspaper and decided to leave it blank, so the artists draw the announcement after the newspaper printed, and thus can be distributed. Simply amazing. In addition to ads, the brand decided to launch its new website , also all done with hand drawings.
The agency responsible for the project was the Cossette.
Troy Anthony Davis is now 42 years. He was only 21 when, in August 1989, the police officer Mark Allen MacPhail was murdered outside a restaurant in Savannah, in the U.S. state of Georgia. Several witnesses pointed to Troy Davis guilty and was based on his testimony that he was sentenced to death in 1991, despite not having been found the murder weapon and there is no physical evidence for prosecution.
Three times, Troy Davis has already had its three days and always saw the postponement of the implementation arises a few days or hours, the same. The convict, who is no longer 19 years on death row, always be declared innocent and most of the prosecution witnesses withdrew, however, their testimony or changed in, claiming they were pressured by police. Only two witnesses remain the case against Troy Davis, there is a strong likelihood of them being the real culprit.
For all this, on August 17, 2009 the U.S. Supreme Court ordered the Court of Georgia to conduct a new trial, Troy Davis giving a second chance. However, on August 24, 2010 Judge William T. Moore Jr. ruled that the prisoner did not "clearly established" their innocence at the hearing between 23 and 24 June, which means that he or she may still face execution.
Amnesty International does not know if the offender is guilty or innocent, but as opposed to the death penalty as punishment, will require that is not running and then decided to launch a campaign and a mega undersigned that the guy does not run .
One of the actions taken by them was "Making the invisible visible", where in London, was executed for an urban art "Making the invisible visible." The goal is to raise public awareness of the case of Troy Davis. The action was to recreate the image of Troy in an enclosure of a house, allowing the image to be visible only from certain angles, creating a surprise effect on people passing by. Beside the art was the logo of Amnesty International and a link to the site of action.
The project is responsible for the Brothers and Sisters, London, in partnership with the creative Lisa Jelliffe and Kirsten Rutherford, the collective Mentalgassi.
Very nice this campaign of NIKE Sportswear thinking about doing a tribute to the legendary West Athletics team. But before you sit here comes the story ...
In late 1970 a team of runners was formed to recreate the model racing in the United States. The exact year was 1977 and the creators of the project were Phil Knight, Geoff Hollister and Bill Bowerman, the men behind NIKE. In those days, athletics was low in the United States and the young Americans had to finance their own training and his travels to competitions, a demand impossible to meet. It was within this scenario that the three friends decided to bet some money on educating and training a team of innovative, that recuperates the importance of racing in the country.
The idea involved channeling a bit of profit from your venture - Nike - for the sport that inspired the company initially. They could sponsor a small group of runners and train them. To form this team, chose the city of Oregon, the unofficial capital of the country's sports tracks and the birthplace of Nike. The next step was to hire the coach Harry Johnson, the legendary rigorous training tactics - and win.
Johnson went to the city of Eugene and began hunting the aisles. But the search was very specific: he would not champion athletes, he was looking for young people who have a life beyond the racetrack, but to commit to the training and they were dedicated to winning. Nike would take care of travel expenses, provide equipment and find jobs for athletes, but they would have to earn the minimum for living, working for five hours in local activities flexible so as to reconcile planning a full-time training.
The first to join the team was Virgin, a young newly formed already running long distances in high school. The group included Jim Crawford, a military veteran who has specialized in the 10,000 meters race, Phil Kane, a graduate in accounting and powerful runner 1500 meters, and the seminary student and marathoner Jeff Wells, Doug Brown, George Malley and Mike Manke finalizing group, and more athletes to come (champion Mac Wilkins throwing discs and the shot put champion Al Feuerbach signed up shortly after).
With a full team comprised of very different faces of the usual corridors - some straights, some sloppy, with interests ranging from God to beer and carpentry - the team was named the Athletics West and began the series of trainings. A hard day followed by an easy day, on different terrain, with long workouts and moderate speed once a week, this was the tactic that led AW to victory.
The team defeated their opponents in several competitions such as the victory of Jeff Wells in the Honolulu Marathon, winning the championship Virgin cross-country title and the 5000 meters in Nashville, and the first position in the 1,500 meters, achieved by George Malley in Oregon. But when faced with high levels of athletes as the Europeans, the story was somewhat different. While the victories have been few, each of the corridors of AW hit personal bests on the trip - a staggering volume of 80 records, achieved by seven runners - including eight records Craig Virgin and eight others by Doug Brown.
Back in Oregon, most of the original members dropped out of Athletics West, but left a legacy that continues until this day. Teams around the world were inspired by them to assemble their crew and race walk the streets of large cities imitating the training techniques of AW. In New York, BridgeRunners run at night in the metropolis, in Tokyo for the quartet made up of DJs called Roc Trax and more recently a team of SP-Rio Race to the name of AW77, the event called Challenge 600K (conducted by Nike), this team was made up of guests who paid a tribute to this team to many victories and so important to the history of Nike, which also launched a sneaker inspired by the guys.
But anyway, back to the reason for this post. You can now give the whole story told through a beautiful animation, comic-style, illustrated by none other than Nathan Fox. Below is a teaser of the project, which can be given in full through the site www.nikesportswear.com / defiant .
Adidas Originals has just presented their latest art project called Forces Of Nice.
We're talking about a fantastic collaborative art project done by the guys Chairman Ting Industries , the sound of Tom Pettapiece (better known as Straightleg) and with a touch of the interactive experience of the staff of Tangible Interaction . The video was edited by Carson Ting and animated by Ken Malley.
Art can be seen in the adidas Originals CWB Kingston Street Flagship Store, Shop B, 6 Kingston Street, Causeway Bay, Hong Kong. Below you can check the beautiful video of the project. To learn more, enter the site ForcesOfNice.com and some photos on Flickr .
The Sprite brand is inviting consumers to create four new visual identities for their cans, through action "Refresh your ideas", valid from August 9 and registrations until November 3.
To inspire the candidates, the brand launched a collection of four cans in a limited edition, signed by visual identities with reference names in urban art of graffiti: Big Bruno, Fefe Talavera, Jotapê and Nina Moraes.
To enter the contest, consumers must access the site, choose the version that you want to develop the pattern - regular Sprite, with a green background, or Sprite 2.Zero with background silver - and create a hint of art, using the design tool developed by the brand especially for the action.
The drawings will be available on the website of Sprite to vote for a period of ten days. The authors of the gear 30 most voted one will win custom Xbox 360 video game Sprite. The four graffiti artists who sign the cans will elect four limited series of art created by consumers for the brand to be launched in summer 2011, completing the series "Refresh your ideas." The chosen works will be unveiled on December 7.
To publicize the action "Refresh your ideals," the campaign will be launched which will include TV and film to film (soon in Clubeonline), parts of internet materials and point of sale.
The signs WMcCann stocks offline and online strategy has been developed by RMG Connect (responsible for creating the digital activities of the brand), CI & T (and the implementation of site design tool) and JWT (online media planning).
BRUNO BIG
Nissan recently launched a new episode Urbanproof his campaign, which began in 2007 and aims to show the world their line crossovers.
Using urban settings to always put to the test their cars, Nissan decided to invest this time in the power of digital media with the good old street art . The goal now is to promote the new Nissan Juke, which is scheduled for release in October.
"Journey to Urbanproof" is a true art mural divided into seven chapters, telling the story and showing the evolution of the brand crossovers. For that Nissan hired the guys from Akrylonumerik , a group of seven artists specialized in making quality street art incorporating some digital elements to the whole thing.
The end result is very interesting and can be given in the videos below or through an online experience very cool site: www.nissan-urbanproof.com
Journey to Urbanproof performance
Making of. continues ...
Roger Milla , who owns great technique and famous for the way celebrating his goals , was one of the highlights of World Cup 1990 in Italy, leading to selection of Cameroon to the quarter-finals, a fact hitherto unheard of in the canopy, for an African team so far had not come so far.
Milla has four goals in the Cup, celebrated with their famous dance, and even without the title, made the selection of Cameroon had a triumphant return to their continent of origin, which today is pleased to host the first World Cup in its territory.
Finally, in a country where toilet, running water and electricity are luxuries for the few, football is the national pride, a passion which feeds the Cameroonian Indomitable as a lion. It was precisely with this hunger that Roger Milla of Cameroon and the selection is fed during the World Cup 90. (And they should have done the same in 2010 
)
Below is a small tribute of PUMA in a simple animation, but worth the post. Illustrations and directed by James Blagden .
Thinking of promoting the new Office 2010 in Argentina, Microsoft decided to call three artists (Diego Ontivero, Luciana Gluj, Mariano Penacca) using Excel as a tool for drawing illustrating Caminito, a street in Buenos Aires flagship. Creation is the Salem Viale Gonzalez Villanueva, with creative direction of Gustavo Mames.
Fantastic stop motion created by the staff of 41? 29! for Binboa Vodka , with the idea of getting people to release the creativity of the brand new bottle, which was developed to 'be drawn.' Hence the slogan "create your own bottle."
To make a video was used 550 bottles, 5000 photos in over 100 hours of project. Fuck.
Absolut Vodka has just unveiled its newest contribution to the art world: Thirty Days NY .
The brand teamed up with David Jacob Kramer and Sammy Harkham, founders of the megastore Family (focused only on cults and artistic content) in Los Angeles, to hold an exhibition for one month, in a loft in New York, bringing together all forms of art possible, from various locations around the world.
Located on the street 70 Franklin Street, the venue will stage artistic performances, art exhibits, films and other events, bringing together writers, directors, musicians, painters, etc.., Funcinando also one of the bookstores Family. The space will be open from 8 April to 7 May. After NY, the loft will travel other major cities.
For those who do not know, the Absolut for some time comes up with his campaign "In an Absolut World," a concept that enhances creativity as a main part and the consumer is asked in a fun and amazing to come into an inspiring and absolute world, where the brand launched several campaigns and actions focused on artistic themes.
The project is responsible for TBWA / Chiat / Day NY.
The brand cereal Golden Grahams began a very different campaign, focused on people who have gone through embarrassing situations while searching for a job. There are dozens of hilarious stories illustrated with videos. Through the campaign website you can watch them and even send your story, if it is good, will be illustrated and made into video, and you can still win 12 boxes of cereal. So you will have enough energy before each interview.
The Pee-Lot
Source: Pitaco
