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Absolut Wallpaper transforms buildings in urban wallpapers

February 24, 2010 | Design , Marketing

Following his campaign "In an Absolut World", a concept that enhances creativity as main part and the consumer is invited to a fun and surprising the world into an inspiring and absolute, the vodka brand decided to launch a part of their campaign in Italy.

We are talking about Absolut Wallpaper , where the brand visionaries invited some artists to make real Italian "wallpaper" city by the city of Milan, Italy, transforming old buildings into the sides of gears that may be considered postcards to the city. Below you can check a video documenting the artist's work Ozmo, who had an outstanding street art for the campaign.

Tags: absolut , street art , vodka

11 Comments

Filipe Maia
February 24, 2010 at 18:07
Transforms buildings on Absolut Wallpaper wallpapers urban http://is.gd/94sQQ
Answer
Julia Antipoff
February 24, 2010 at 18:09
RT @ GustavoCFR: Absolut Wallpaper transforms buildings in urban wallpaper. http://bit.ly/dtaUE2
Answer
Marta Maia
February 24, 2010 at 18:10
RT @ GustavoCFR Absolut Wallpaper transforms buildings in urban wallpaper. http://bit.ly/dtaUE2
Answer
TM4 Creative Studio
February 24, 2010 at 19:00
Absolut Wallpaper, invited artists to do some real "wallpapers" for the city of Milan http://tinyurl.com/ykmx6gc # other
Answer
Cristina Machado
February 24, 2010 at 19:35
RT @ tmquatro: Absolut Wallpaper, invited artists to do some real "wallpapers" for the city of Milan http://tinyurl.com/ykmx6gc # other
Answer
-
February 25, 2010 at 24:08
Absolut in Italy
Answer
Barbara
February 25, 2010 at 18:34
RT: @ marianafurio: Absolut Wallpaper transforms buildings in urban wallpapers http://bit.ly/dtaUE2
Answer
Pati Piana Prey
February 26, 2010 at 00:34
RT @ marianafurio Absolut Wallpaper transforms buildings in urban wallpapers http://bit.ly/dtaUE2
Answer
markjenkins
February 27, 2010 at 11:35
Absolut Wallpaper http://bit.ly/aGrbGO
Answer
Vincent Pereira
March 1st, 2010 at 8:56
Thu veut du papier absolut pain? http://ow.ly/1cEWA
Answer
Luiza
March 1st, 2010 at 17:07
Following the line of Diesel Wall!
Answer

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