The New Zealand government has launched a new campaign of the NZ Transport Agency to raise awareness about the importance of using transport safely.
"Right Car" has a series of videos explaining what it takes to be safer in your car and, instead of using people, the campaign uses eggs to represent the fragility of life of a human being when it comes to direction.
"Do not be an egg, check its safety before" the campaign says. Tips and precautions can also be seen online through the website - safety.rightcar.govt.nz .
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