Heineken will hold a 'football fiesta' in Brazil

This week I saw a viral rather odd for Heineken, which appeared some guys playing football with carnival costumes.

Well then, Heineken beer official UEFA Champions League is organizing a party to celebrate the end of the best football league in the world in Rio de Janeiro, carnival capital of the world. Such promotion will allow people around the world compete to travel to Rio to attend the event, which will have music, women, lots of beer and, of course, the live broadcast of the UEFA.

To participate, surfers will enter the campaign's website and run a series of tests to prove that partygoers are good, ranging from Guitar Hero style games even interaction with Facebook where you should post a picture on your profile showing that he is ready for such a 'football fiesta'.

Down with viral talked at the beginning of the post.